Market share is more readily gained in difficult markets than in good. Companies that market themselves the most aggressively now will benefit the most in the upcoming year.
Though only one day is officially set aside for giving "thanks", there is much to be thankful for everyday. The DailyDog thanks you for your support and hopes you have a nice Thanksgiving holiday!
Is the password area of your site not getting much traffic. Push parts of the most sought content out to sites advisors visit most and lure them back to your site with links.
Does your firm have an advisor-only, password protected section on your website. When's the last time you ran analytics on unique outside viewership? You may be surprised how low they are.
The 4-Ps of marketing are product, price, place, and promotion. What about Perception? As in the perception of your firm and its products in the customers mind = your brand.
