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Common marketing mistake #12 cure, part 4: Provide access to training. Keep them abreast of industry trends, ROI and segmentation techniques, etc. The dividends will pay out.
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Common marketing mistake #12 cure, part 2: Put the right people in the right roles, and provide them with the proper resources to do their job.
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Common marketing mistake #12 cure, part 1: First, evaluate your talent. If your staff it primarily writers and designers, don't suddenly expect strategic planning leadership.
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Common financial marketing mistake #12: Firms expecting marketing departments to provide more strategic leadership, but then not providing the proper resources to change results.
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The DailyDog salutes "Pal" the original Collie "Lassie" from the movie classic Lassie Come Home released this week in 1943
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